Bastar Se Bazaar Tak

Bastar Se Bazaar Tak

Business partner since April 2021

Bastar Se Bazaar Tak Private Limited (Bastar Se Bazaar Tak) promotes custard apple and other forest produce, such as tamarind, black plum (jamun), and spicy mango powder (amchoor). The social enterprise from Chhattisgarh, a heavily forested state in central India, aims to provide employment opportunities and additional income to rural tribal – mostly women – farmers in the Bastar district in the southeast corner of the state.

The mission of Bastar Se Bazaar Tak (which means ‘from Bastar to the market’) is to supply high-quality processed forest produce to urban consumers at a fair price, while reducing post-harvest losses for farmers. The produce is pure, without any added substances. The social enterprise aims to realize its mission through post-harvest management, value addition, and marketing of processed food products.

Women on Wings and Bastar Se Bazaar Tak are collaborating on their joint goal of increasing the number of jobs and create livelihood opportunities for women in rural India where the social enterprise is working through its partners.

“The sales strategy workshop with the Women on Wings team has really helped us bring together our sales team. We feel that this intervention was very timely and the facilitation was very well done. We would like to express our thanks to the Women on Wings team for their inputs.”

Rashmi Bharti
Co-founder at Avani Earthcraft