Mahila Umang

Mahila Umang

Business partner since December 2016

Mahila Umang Producer Company (Umang) is a collective of Self Help Groups (SHG) and producer shareholders in the Himalaya engaged in promoting livelihoods in order to improve the lives of hill women and their families.

Umang sets up producer groups at the grassroots based on the principles of fair trade and governed by the triple concerns of Ecology, Economy & Equity so that the maximum share of the consumer’s rupees reaches the producer-shareholder in the river basin.

By putting the last first, Umang organizes and builds upon the capacities of producer groups and services the entire chain from business to customers. It currently has 3,030 women members in mainly Uttarakhand and some in Himachal Pradesh. Umang works in the verticals Fruit Preserves, Honey, Himdkhadya (agri) and Knitting.

Umang is promoted by Pan Himalayan Grassroots Development Foundation, an NGO spearheading holistic mountain development programs in the Indian Himalayan region.

“The sales strategy workshop with the Women on Wings team has really helped us bring together our sales team. We feel that this intervention was very timely and the facilitation was very well done. We would like to express our thanks to the Women on Wings team for their inputs.”

Rashmi Bharti
Co-founder at Avani Earthcraft

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