Greenkraft

Greenkraft

Business partner since May 2017

Bangalore Greenkraft Producer Company Ltd (Greenkraft) produces furniture and home decoration products which are socially, environmentally and economically sustainable. They are made from natural fibers, such as banana leaves. The products are sold in around 100 stores across India and exported to a number of countries. Global retailer IKEA is one of its customers.

Greenkraft, a key initiative of Industree Foundation, enables local female artisans to unite in so called self-help groups (SHG) and gain access to markets that would otherwise remain inaccessible to them. A number of Greenkraft’s SHG’s are shareholders of the social enterprise and thus involved in the running of the organization.

Jointly, Women on Wings and Greenkraft will work on increasing the number of jobs and livelihoods opportunities for women in rural India engaged with Greenkraft. It is also a joint target to ultimately increase the income of the women.

“The sales strategy workshop with the Women on Wings team has really helped us bring together our sales team. We feel that this intervention was very timely and the facilitation was very well done. We would like to express our thanks to the Women on Wings team for their inputs.”

Rashmi Bharti
Co-founder at Avani Earthcraft

Tweets

Top